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Reopening of Eurotrade Munich - Shopfitting by umdasch

The duty-free area Eurotrade Munich at Terminal 2 of Munich Airport reopened in December after a complete redesign. The design bureau Gruschwitz, based in the hometown of the airport, has developed the store design, which was implemented by umdasch The Store Makers.

At 1,000 square meters, Eurotrade Munich - the shopping world at Munich Airport - offers a wide range of travel retail options at Terminal 2. As in the previous areas, Munich’s squares and personalities served as inspiration. In addition to the Angel of Peace and the Isartor, one can also find a figure of the Bavarian actor Gustl Bayrhammer, created by the artist and sculptor Harry Seeholzer.

Joachim Nieters, Head of Design at Gruschwitz explains: “Munich does not have one single face. Munich has many faces … and many stories. Some of these stories we want to give the visitor on their flight home.” There are also other highlights on the newly designed retail space. For example, a “fragrance bar” in the duty-free zone offers an interesting eye-catcher: special glass domes house perfumes thus setting them even more impressively in the spotlight. The diverse Duty-Free offer is presented on classic shelving, while glossy surfaces and mirrored back walls decorate top-class designer eyewear.

Next to Eurotrade Munich, many other duty-free operators rely on the expertise of the Store Makers. For example, umdasch has successfully realised travel retail spaces at airports in Zurich, Oslo, Abu Dhabi and Athens in recent years.

About umdasch The Store Makers:
rooted in craftsmanship, visionary in the digital, always with a human aim and one goal: to realise successful stores. umdasch The Store Makers create extraordinary worlds of experience for demanding customers in the fields of lifestyle retail, food retail, premium retail and digital retail. With more than 1,400 employees, umdasch The Store Makers is one of the leading shopfitting companies in Europe. The headquarter is located in Amstetten, Austria. With around 20 branches in Europe and the Middle East, umdasch and its four operating divisions annually realise more than 7,000 shopfitting projects and 100 general contractor projects. Together with its sister company Doka and more than 180 logistics and sales branches in 70 countries, the company is in its fourth generation and has been owned by the Umdasch family for 150 years. www.umdasch.com

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